Challenge
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- The client's B2C communication was weak
- Company Branding
Design Process
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Research User Interview, Passive Observation, Competitive Analysis, Online Creative Workshops
Synthesise User flow, problem space
Ideate Brainstorming, Concept sketching
Design Lo-fi prototyping, Interaction design, Visual Design, Hi-fi prototyping
Evaluate Cognitive walkthrough
Deliver Brand Strategy and Brand with inVision
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